Publicity (2)

Fairbrother en Stanger-Ross studied knowledge of and attitudes towards breastfeeding among female Canadian students. They weren’t surprised by the 97% that sais to plan future children, because intention to breastfeed is known to be higher amongst higher rather than lower educated women. But regardless their intention to breastfeed, there were severe gaps in their knowledge of the health significance of breastfeeding and it’s ideal duration. It was also quite interesting to see that, while they favored pictures of breastfeeding over bottle feeding women, they were more positive over bottle feeding in public than they were on breastfeeding in public. A negative perception of breastfeeding in pubic may be a significant factor in not starting breastfeeding or weaning before planned. These negative emotions regarding breastfeeding in public may be causes by not being exposed to the phenomena of breastfeeding and by cultural over-sexualizing of the breast (Newsflash 7 March ’11). Katiebuglj posted a clip on Youtube about the selective policy of Photobucket, where breastfeeding pictures are removed, while pictures of much more nude women in erotic or commercial sceneries can stay. Facebook acts alike. We’re happy to have the daily pictures and the archives of borstvoeding.com.  Another way to bring breastfeeding to the public’s attention and ‘’in the picture’’ is to follow celebrities with children. And there’s a stunning amount of movie stars, singers and models who actually do breastfeed their babies and are proud to show it. And sites that pay attention to them. Celebrities are role models; many people want to live and act as their idols do.
Fairbrother N, Stanger-Ross I: Reproductive-Aged Women’s Knowledge and Attitudes Regarding Infant-Feeding Practices: An Experimental Evaluation J Hum Lact May 2010 26: 157-16
katiebuglj: http://www.youtube.com/watch?v=jL0Jv3noX9s
Facebook: http://www.facebook.com/home.php#!/group.php?gid=2517126532
Best for Babes (Bettina): Celebrity & Everyday Breastfeeding Role Models. Posted on February 19, 2009
http://www.bestforbabes.org/celebrity-everyday-breastfeeding-role-models/
http://www.breastfeeding.com/celebrities/celeb_main.html
http://www.babyworld.co.uk/features/celeb_breastfeeders.asp#1
http://www.borstvoeding.com/widget/